Education and Training:

PRINCE 2 Registered Practitioner
December 2008

CIM – Advanced Certificate in Arts Marketing
Bournville College of Further Education, Birmingham
September 2005 – November 2006

After Hours – creative practitioner training course
West Midlands Creative Alliance, Birmingham
September 2005 – December 2005

2:1 BA Honours English & American Literature
University of Kent, Canterbury
September 2000 – June 2003

4 A-Levels: English-A, Art-B, Psychology-B, General Studies-C
Arthur Terry School, Birmingham
June 2000

10 GCSE’s: incl. English A*, Science B, History A, Maths C
Arthur Terry School, Birmingham
June 1997 / 1998

Employment:

Marketing Assistant – Screen Media Lab, Birmingham City University
August 2005 – December 2009

Screen Media Lab team – Screen Media Lab is a purpose built centre for enterprise and innovation in screen media and visual design, part of Birmingham City University’s School of Media.

Marketing:
Developing & implementing marketing plans, campaigns and promotional materials to deadline
Maintaining contacts database and up to date mailing lists
Monitoring & Evaluation – co-ordination of event de-briefing meetings, distribution of action points and minutes, producing evaluation reports, monitoring budgets, logging project spend records with costs and quotes

Project coordination:
Project manager for www.talesofcreativity.co.uk managing a team of writers, video production staff and web design and development staff to produce the site, leading on the marketing campaign
Member of project co-ordination team for various training initiatives – Insight Out creative business course (partner – NESTA), Media Skills Bank business support programme (partner – Learning and Skills Council), Student Placement Academy
Responsible for all project compliance and audit requirements, keeping accurate and up to date records

Events:
Co-ordinating Conferences and Event management schedules, budget setting, logistics and partner organisation relationships
Developing and maintaining public relations through extensive networking and contacts management

General:
Admin support – development and implementation of systems
Research – sourcing advertising rates, PR contacts for media lists, online promotional opportunities
Managing the Screen Media Lab facilities hire service
Managing the work placement student scheme
General office upkeep, managing cleaning staff, contractor visits and housekeeping duties for the Screen Media Lab facility

Project Assistant (part time freelance) – The Event, Birmingham Contemporary Art Forum
November 2009
2nd year of the BCAF Contemporary Art Festival ‘The Event’ – showcasing the best in artist-led activity in Birmingham’s Eastside district.
Marketing support: research into outdoor advertising rates
Co-ordination of talks programme
Research into event listing websites, local shops and businesses partnerships,
Drafted introductory copy for artist led groups and individual artists, assistance with ambassador tours, errands for artists spaces on launch day.

Event Co-ordinator (part time freelance) – West Midlands Creative Alliance, Birmingham
March 2006 – November 2006
Training organisation run by experienced arts professionals.
Designed and delivered a series of 5 discussion events for arts practitioners – Creative Alliance Forums
Development of event budget, funding bid to the Arts council, production of marketing materials, co-ordinating event logistics and volunteers
Co-ordinating documentation and evaluation of the event programme

Marketing Assistant – Audiences Central, Birmingham
October 2004 – July 2005
Leading audience development and arts marketing agency for central UK region
Admin support – managing the print distribution service and contact databases for website and direct mail
Conducting market research for subscriber commissioned campaigns
Compiling market research questionnaire results and producing evaluation figures and charts for reports
Providing event co-ordination support – conferences, research and training events
Assistant to the Office Co-ordinator – supplies orders, meeting & greeting visitors

Front of House Supervisor – C Venues, Edinburgh Fringe Festival 2004
July – September 2004
Building and dismantling theatre spaces
Co-ordination of staffing for theatre spaces at the main venue Charter House as well as announcing shows
Box office ticket sales and point of information
Assisted with PR and marketing for all C venues shows

English Teacher – Guangdong College of Education, Guangzhou, China
August 2003 – June 2004
Planning and teaching English language lessons to 6-45 year old Chinese students
Part-time English tuition in evenings to 11 year olds
Judging, organising and performing in student productions
Experience of building contacts and networks for greater cultural immersion

IT Skills:

Proficient on mac (OS X) or PC (Windows 98 – 7)
Advanced level Microsoft Office package: (Word, Excel, Powerpoint, Access, Outlook)
Basic level HTML for maintaining CMS based websites
Adobe Creative Suite 2-4: (Photoshop, InDesign, Illustrator etc)

Voluntary Experience:

Over 5 years voluntary experience in the arts sector for organisations and events such as New Art
Birmingham, Flatpack Film Festival, Artsfest, Moseley Festival, Birmingham Jazz Festival, Eastside Projects.

Memberships:

Arts Marketing Association
July 08 to present

Chartered Institute of Marketing
September 05 to present

a-n AIR member
November 2005 to present